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Social Balance Theory




This theory evolved over time to produce models more closely resembling real-world social networks. Cartwright and Harary introduced ''clustering'' to account for multiple social Cliques . Davis introduced ''hierarchal clustering'' to account for asymmetric relations. Social balance theory later developed into what is now called '' Transitivity ''.


EXTERNAL REFERENCES

  • Cartwright, D., and Harary, F. (1956). ''Structural balance: A generalization of Heider’s theory''. Psychological Review. 63, 277-292.

  • Davis, J.A. (1970). ''Clustering and hierarchy in interpersonal relations: Testing two theoretical models on 742 sociograms''. American Sociological Review. 35, 843-852.

  • Heider, F. (1946). ''Attitudes and cognitive organization''. Journal of Psychology. 21, 107-112.