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Charity Guide is a tax-exempt, nonprofit APPROACH TO VOLUNTEERISM Based on the premise that many would-be volunteers have hectic and unpredictable schedules, making it difficult for them to commit to traditional, regular volunteer schedules, Charity Guide focuses on listing flexible volunteer opportunities through which people can help a cause of their choosing in as little as 15 minutes. Also known as “Volunteering On-Demand,” the approach seeks to give busy people a way to help a cause any time, from anywhere, without having to commit to a schedule or register in advance. In that way, Charity Guide uses the Internet to shift volunteerism from the traditional, organizationally led model to one that is self-directed by the volunteer. The result makes it possible, for example, for:
To promote its volunteer opportunities, Charity Guide uses Search Engine Optimization and other Internet Marketing techniques. Most volunteers find Charity Guide listings by searching on related topics on Google , Yahoo , MSN and other Search Engines . TOPIC AREAS CharityGuide.org lists volunteer opportunities, service projects and volunteer vacations in six areas:
For each cause, CharityGuide.org provides service projects to make a difference in 15 minutes, in a few hours (once, or each week), or on volunteer vacations. So, visitors to CharityGuide.org interested in children’s issues, for example, will find volunteer opportunities for helping children in 15 minutes, such as by sending a get-well-soon card to a hospitalized child; in a few hours, such as by making teddy bears for orphans; or on vacation, such as by volunteering at a camp for special-needs children. VOLUNTEER VACATIONS Charity Guide offers a diverse listing of volunteer vacations {Link without Title} for each topic of interest in its directory. These listings are where volunteers can find myriad opportunities for making a difference in anywhere between 1 and 4 weeks, with links to specific opportunities throughout the world. Examples include opportunities to rescue orphaned chimpanzees in Uganda, to help on environmental research projects in Slovakia, or to build homes for the homeless around the globe. HISTORY Charity Guide was founded in 2000 by internet marketing pioneer Michael Organ, who now serves as executive director. After an 18-year career in marketing and advertising, including 9 years at management consultancy Accenture , Organ launched Charity Guide with the goal of inspiring a million acts of kindness a year. Charity Guide currently serves more than 700,000 would-be volunteers per year, primarily in the United States . REFERENCES SEE ALSO Volunteer Vacation EXTERNAL LINK
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