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Mintel
 

Information About

Mintel




  type Private
  foundation 1972
  location City London
  location Country United Kingdom
  key People Nicholas Berry, Owner John Weeks, Chairman [http://wwwonreccom/content2/newsaspID=12164 Peter Haigh, CEO Jon Butcher, CEO Americas [http://wwwbabccorg/leadershipbio/JonButcherhtm Steve Charlton, VP Marketing Jane Henderson, Commercial Director [http://wwwlinkedincom/pub/4/49b/78b Mary Shea, General Manager, Sales Tony Yoxall, Director of Global Product Development [http://wwwzoominfocom/Search/PersonDetailaspxPersonID=1158847656
  industry Market Research
  num Employees 450
  slogan Providing Insight + Impact
  homepage wwwmintelcom
  intl yes


Mintel International Group is a privately owned, London -based Market Research firm. The Corporation also maintains Offices in Chicago , Belfast , Shanghai and Sydney . Mintel Databases are accessible only to Subscribing Clients and to Students in participating University Libraries .


TIMELINE



PRODUCTS



Mintel Reports {Link without Title}

Mintel Reports publishes , Social and Cultural trends, commenting on areas Mintel believes hold potential for Sales success.


Mintel Global New Products Database (GNPD) {Link without Title}

Mintel GNPD is an Online Database of New Fast Moving Consumer Goods , also known as consumer packaged goods. Over one million records from more than 50 Countries each provide Product Ingredients , Nutrition Facts , Packaging , Distribution and Pricing Information .


Mintel Menu Insights {Link without Title}

Mintel Menu Insights tracks Menu items on US Restaurant s Menu s, including Chains , independent Restaurant s, top Chef s, Beverage -focused Restaurant s and Buffet Restaurant s. The Data reveals trends in Food Flavor s, Ingredient s and Preparation . {Link without Title}


Mintel Comperemedia {Link without Title}

Mintel Comperemedia tracks Direct Mail and Print Advertising in the United States and Canada , and Email Marketing in the United States . This Web -based tool tracks Trends and Strategies in Industries such as Credit Card s, Telecom , Banking , Insurance , Travel and Investment s.

Added in November 2006, Mintel Comperemedia's Email Panel shows emails as they appear in consumers' inboxes {Link without Title} .


Mintel Custom Solutions {Link without Title}

Mintel creates custom and Confidential Research for individual clients, including Worldwide Product retrieval, Quality Assurance , Retail ing Audit s, Mystery Shopping , category assessment and custom Consumer Research .


MARKET TRENDS



Mintel's Top Ten Predictions for 2007 in Fast Moving Consumer Goods (Consumer Packaged Goods) {Link without Title} {Link without Title}


# Amazonian Flavor s and Ingredients such as Açaí
# Ethical products such as Fair Trade , Renewable Resource s and Biodegradable Packaging
# Refills and other Packaging that save Natural Resource s
# Natural Ingredients in Cosmetics and Skin Care
# Simplicity in Design , function and Ingredient s
# High-tech Packaging such as heat strips and ripeness indicators {Link without Title}
# Increased use of the Internet as a Promotional tool, including Blogging and Online Promotions
# Products for Seniors such as Antiaging and easy-open Packaging
#
# Development in Breakfast Food s, especially the On-the-go Trend


Mintel's Top Five Flavor Trends for 2007 on US Restaurant Menu s {Link without Title}


#Functional Flavor s such as Antioxidant s including Tea ( Green , White and Red ), Pomegranate , deep red Wine , Dark Chocolate , and the Açaí berry
# Latin America n Flavor s, in particular Mexican regional Cuisines ( Oaxaca n, Jalisco -style, and Mazatlán ), but also Spanish and Peru vian Flavor s
#Unusual Flavor pairings in Desserts , such as Sweet and Spicy ( Chipotle Peppers and Chocolate ; Peppercorns and Fruit ) and Sweet and Salt y ( Salt ed Peanut Brittle ; Desserts with Sea Salt )
# Flavor trailblazers such as Citrus ( Buddha's Hand , Kumquat s and Grapefruit ) and Floral Flavors ( Rose , Hibiscus and Lavender )
# India n and Moroccan Flavors such as Cardamom , Chai , Cinnamon / Cassia , Curry , Anise , Cumin , Clove s and Coriander


EXTERNAL LINKS