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  Network Logo
  Country
  Network Type Cable Television Network
  Available National
  Headquarters Bristol , Connecticut , USA <br> San Francisco , California , USA
  Owner The Walt Disney Company (80%)<br> Hearst Corporation (20%)
  Key People George Bodenheimer , President, ESPN, Inc
  Launch Date September 7 , 1979
  Founder Scott Rasmussen and Bill Rasmussen
  Slogan The Worldwide Leader in Sports
  Past Names Entertainment and Sports Programming Network <br> ESP (never used on air)
  Website espncom
  Sister Channel(s) ABC / ABC Kids , ABC Family , Disney Channel / Playhouse Disney , ESPN2 , SoapNet , Toon Disney / Jetix


ESPN/ESPN-DT, formerly an acronym for '''Entertainment and Sports Programming Network''', is an Cable Television Network dedicated to Broadcasting Sports-related Programming 24 hours a day. It was founded by Scott Rasmussen and his father, Bill Rasmussen , and launched on September 7 , 1979 under the direction of Chet Simmons , who was the network's first President and CEO (and later became the United States Football League's first commissioner). George Bodenheimer is ESPN's current president, a position he has held since November 19 , 1998 ; he is also the current head of ESPN On ABC , having been named to that position on March 3 , 2003 , when its was still called '''ABC Sports'''. ESPN's signature telecast, '' SportsCenter '', debuted with the network and aired its 30,000th episode on February 11 , 2007 . ESPN broadcasts primarily out of its studios in Bristol, Connecticut ; it also operates offices out of Charlotte , San Francisco , and Los Angeles which will open in 2009. The network is available in over 100 million homes in the United States and over 150 countries and territories via ESPN International. The name of the sport company was lengthened to "ESPN Inc." in February 1985.

ESPN unofficially refers to itself as "The Worldwide Leader in Sports"; the slogan appears on nearly all company media, though its origin is unknown.


HISTORY


Early years

The roots of ESPN can be traced to Bill Rasmussen, a television . Published in 2000

Executives from Getty Oil provided much needed seed money and business expertise to help get ESPN started.

ESPN started with the debut of "SportsCenter" hosted by Lee Leonard and George Grande on September 7 , 1979. Afterwards was a pro slow pitch softball game. The first score on SportsCenter was from Women's Tennis.

To help fill 24 hours a day of air time, ESPN aired a wide variety of sports events that broadcast networks did not show on weekends, including Australian Rules Football , Davis Cup Tennis , Professional Wrestling , Boxing , and additional College Football and Basketball games. The U.S. Olympic Festival, the now-defunct competition that was organized as a training tool by the United States Olympic Committee , was also an ESPN staple during this time.

Even before ESPN began telecasts, it convinced the NCAA to grant it rights to show early round games of the NCAA Men's Division I Basketball Championship . The game broadcasts were extensive and helped college basketball gain a larger audience.


Professional sports arrive


In 1983, The United States Football League (USFL) made its debut on ESPN and ABC . The league, which lasted three years and originally consisted of 12 teams, was ESPN's first taste of professional sports.

In 1987 , ESPN gained partial rights to the National Football League . The league agreed to the deal as long as ESPN agreed to Simulcast the games on local Television Stations in the participating Markets , which continues today. '' ESPN Sunday Night Football '' would last for 19 years and symbolize ESPN's rise from novelty network to TV institution. In the 2006-2007 season ABC's '' Monday Night Football '', long considered the showcase game of the NFL's week, began to be broadcast on ESPN. This was done to increase viewership of the Sunday night game and make it the "showcase" game.

In 1990, ESPN added Major League Baseball to its lineup. MLB games are still on ESPN today and are scheduled to continue through 2011. Jon Miller and Joe Morgan were named as the broadcasters, and that team also continues to this day.

  url http://sportsespngocom/nhl/news/storyid=2137098
  publisher ESPN
  title ESPN decides not to match Comcast's offer
  date August 18, 2005



Expansion

The 1990s and early 2000s saw considerable growth within the company. In 1993, ESPN2 was founded, with Keith Olbermann and Suzy Kolber launching the network with SportsNite. Three Years Later , ESPNEWS was born, with Mike Tirico as the first Anchor . (Today, Tirico is Play-by-play announcer on '' Monday Night Football ''.) In 1997, ESPN purchased Classic Sports Network and renamed it ESPN Classic . The latest ESPN network in the U.S., ESPNU , began on March 4 , 2005 .

ESPN International began in the early 1990s to take advantage of the growing satellite markets in Asia , Africa , and Latin America . In Canada , ESPN, Inc. purchased a minority share of TSN and RDS (in fact, the current corporate logo of both looks similar to ESPN's). In 2004, ESPN finally entered the Europe an market by launching a version of ESPN Classic , and in December 2006, it agreed to purchase North American Sports Network . SportsCenter's primary three broadcasts each day are at 1 a.m. ET (which re-airs usually until about noon ET ), 6 p.m. ET , and 11 p.m. ET .

With the increasing costs of live sports entertainment, such as the U.S.$8.8 billion costs for NFL football broadcasts rights for 8 years, "scripted entertainment has become a luxury item for ESPN", says David Carter, director of the Sports Business Institute at the University of Southern California. "ESPN calls time out on scripted fare", Variety, vol. 407, No. 1, May 21-27, 2007, p. 22


OWNERSHIP HISTORY

As mentioned, William Rasmussen founded the network. Just before ESPN launched, Getty Oil Company (later purchased by Texaco , now ChevronTexaco ) agreed to buy a majority stake in the network. Nabisco and Anheuser-Busch also bought minority stakes.''ESPN: Building an Empire'', by Stuart Evey. Published in 2005. (Evey is a former Getty executive.)

In 1984, ABC made a deal with Getty Oil to acquire ESPN. They retained an 80% share, and sold 20% to Nabisco. The Nabisco shares were later sold to The Hearst Corporation, who retain a 20% stake currently. In 1986, ESPN became part of the Capital Cities - ABC group when ABC was purchased for $3.5 billion by Capital Cities Communications. In 1995, Disney purchased Capital Cities - ABC for $19 billion and picked up an 80% stake in ESPN at that time. Disney currently holds controlling shares in the network.


HIGH DEFINITION TELECASTS

, 2004 during the first ever '' SportsCenter '' in High Definition ]]In 2004, ESPN opened its High Definition center in Bristol, Connecticut . All Bristol based studio shows, including ''Sportscenter'', '' Baseball Tonight '', '' NFL Live '', " NFL PrimeTime " " Sunday NFL Countdown ", " Outside The Lines " " Kia NBA Shootaround ", " NBA Fastbreak ", " College GameNight " and others are broadcast in HD. Also, many of the games that ESPN televises are broadcast in HD. The first program ever broadcast in HD on ESPN was an NCAA Basketball game in 2002, at the University Of Dayton Arena . The first broadcast from the Digital Center was the 11 p.m. ET edition of ''SportsCenter'' with Linda Cohn and Rece Davis on June 7 , 2004.


EXECUTIVES



ESPN SIGNIFICANT PROGRAMMING RIGHTS

The NFL On ESPN

FIFA

UEFA

ESPN Major League Baseball

ESPN Major League Soccer





The Arena Football League On ESPN

Little League World Series

WNBA On ESPN (Originally the WNBA on ESPN2)

PGA Tour On ESPN

PBA Tour Presented By Denny's On ESPN

LPGA Tour On ESPN

NASCAR On ESPN

The IRL On ESPN

The NHRA On ESPN

Champ Car World Series On ESPN

The NHL On ESPN

ESPN College Football

ESPN College Basketball

Nathan's Hot Dog Eating Contest : 2003-2007

In addition, ESPN holds long-term rights to Bratz from MGA Entertainment , beginning in 2008 .


MUSIC

ESPN has had its own theme music for quite a few years, but early on it used source music. An early theme for its flagship ''SportsCenter'' program was " Pulstar ", an energetic electronic instrumental piece by Vangelis from his 1976 album '' Albedo 0.39 ''. It would play while computer animation of baseballs, footballs, soccer balls, etc., would fly out from the center of the TV screen in all directions.

The current theme music on SportsCenter was composed by Annie Roboff , a composer who also co-wrote Faith Hill 's 1998 hit " This Kiss ."10


ESPN IN POPULAR CULTURE

ESPN has become a part of popular culture since its inception. The name is constantly referenced throughout the media in movies and television. While the announcers may be actual personalities, in many films where there is a sporting event, the coverage is by ESPN. People who do not even watch sports are familiar with ESPN. Often this comes in the form of a lampoon of the number of channels ESPN operates. A few examples:




















  url http://sportsespngocom/espn/news/storyid=1829996
  publisher ESPN
  title Texas toddler at least third named ESPN
  date June 16, 2006




ESPN BUSINESS VENTURES


Current




Former



THE ESPN FAMILY OF NETWORKS


Television



Internet



Radio



REFERENCES



SEE ALSO

is partially owned by ESPN. The appearance of the "BottomLine" ticker and logo are identical on both networks.]]


EXTERNAL LINKS



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