Consumer Behaviour Article Index for
Consumer
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Consumer
 

Information About

Consumer Behaviour





REFERENCES

  • 'The Theory of Buyer Behavior ' (Wiley, 1969)

  • J. Engel, D. Kollatt and R. Blackwell, 'Consumer Behaviour ' (Dryden Press, 1978)

  • D. Mercer, ‘Marketing’ (Blackwell, 1996)

  • 'Behaviour of Buyer'(T.Ocean 1998)



GENERAL BIBLIOGRAPHY

  • Bilkey, Warren J., "The Vector Hypothesis of Consumer Behavior , Journal of Marketing, Vol. 16, No. 2, Oct., 1951, pp. 137-151.

  • Chisnall, P.M. (1992), Marketing: A Behavioural Analysis, McGraw-Hill, London.

  • Davidson, W.R., Bates, A.D., Bass, S.J. (1976), The Retail Life Cycle, Harvard Business Review, Boston, MA.

  • Grunert, K.C. (1988), Research in Consumer Behaviour: Beyond Attitudes and Decision Making, European Research, Vol. 16.

  • Hague, D.C. (1977), Managerial Economics: Analysis for Business Decisions, Longman, Harlow.

  • Howard, J., Sheth, J.N. (1968), Theory of Buyer Behaviour, J. Wiley & Sons, New York, NY.

  • Karmarck, A.M. (1983), Economics and the Real World, Basil Blackwell, Oxford.

  • Kim, Soyoung, Littrell, Mary A., "Predicting Souvenir Purchase Intentions" , Journal of Travel Research, v.38, November 1999, pp.153-162.

  • Loudon, D.L. (1988), Consumer Behaviour: Concepts and Applications, McGraw Hill, London.

  • McNair, B. (1958), Retail Development, Harper & Row, New York, NY.

  • Nicosia, F.M. (1968), "Advertising management, consumer behaviour and simulation", Journal of Advertising Research, Vol. 8 No.1, pp.29-39.

  • Schiffman, L.G. (1993), Consumer Behaviour, Prentice Hall International, London.

  • Solomon, M.R. (1994), Consumer Behaviour, Allyn & Bacon, London.

  • Stern, L.W., El-Ansary, A.I. (1992), Consumer Behaviour: An Information Processing Perspective, Prentice Hall, Englewood Cliffs, NJ.

  • Termorshuizen, J.G., Meulenberg, M.T.G., Wierenga, B., "Consumer behaviour in respect of milk in the Netherlands" , European Review of Agricultural Economics Volume 13, Number 1 Pp. 1-22, 1986.

  • , New York: Bantam Dell.



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