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The Big Mac sandwich is a type of Cheeseburger , a signature Sandwich sold by the McDonald's chain of Fast-food Restaurant s since 1968 , made with beef patties, lettuce, cheese, pickles and onion, with a "special sauce" and a Sesame seed bun. The Big Mac was invented in 1967 in Uniontown, Pennsylvania by Jim Delligatti, one of McDonald's Franchise es. Customer response around there was so good that it rolled-out nationally in 1968. According to a Famous Advertising Jingle , it consists of "two all- Beef patties, Special Sauce , Lettuce , Cheese , Pickles , Onion s on a Sesame Seed bun," though the most distinctive feature is a middle layer of bread used to stabilize contents and prevent spillage. VARIATIONS In some restaurants, McDonald's also offers a "Mega Mac" with four patties and an extra slice of cheese. In Canada , this is commonly available in most McDonald's restaurants under the name "Double Big Mac". In the United Kingdom , the "Mega Mac" was once available but has since been discontinued along with the Super-size option as a part of the healthier McDonald's menu. The "Mega Mac", however, has been for sale in Ireland since at least some time in 2004 and remains on sale. The Mega Mac began sale in Japan on January 12, 2007. In Alaska, there is a variant of the Big Mac called the Mckinley-Mac, named after Mt. McKinley . The McKinley-Mac is made with two quarter pound patties. {Link without Title} {Link without Title} {Link without Title} {Link without Title} In Europe , larger burgers and buns were used to make a "Bigger Big Mac" as part of a limited promotion to celebrate the World Cup 2006 , held in Germany . The burger was 40% bigger (compared to the weight of a normal Big Mac), and contained almost the same amount of saturated fat as the recommended daily allowance for an active adult male. The ''Big Mac'' is known worldwide and is often used as a symbol of American Capitalism . '' The Economist '' has used it as a reference point to determine the cost of living in different countries — the Big Mac Index — since it is so widely available and is comparable across markets. In , who references the marketing ploy in his track "2005 Wrap Up" by stating "And I'm beefin' wit' Mickey D's man, y'all dead wrong, Talkin' 'bout payin' rappers to mention Big Macs in their song, We do rap from the heart, y'all better have some respect, Alright, Big Mac! Big Mac! Big Mac! Now where's my check?" When he was in the White House, U.S. President William Jefferson "Bill" Clinton said that Big Macs were his favorite snack. In India , where Hindu and Islamic Sharia dietary laws prohibit Hindus from eating beef and Muslims from eating pork, the Big Mac was renamed the Maharaja Mac and was originally made with Lamb instead of beef; however, along with the company's other meat items it is now made from chicken. [http://www.mcdonaldsindia.com/ourfood/nonveg/index.html In Saudi Arabia , the two meat patties are "''100% grilled; inspected Halal ; no additives, fillers, binders, preservatives, extenders, or flavor enhancers. Only pure forequarter and flank''". {Link without Title} There are also variations in other countries, especially to the condiments. Burger King made a competing product called the Big King (or "Big K") burger which had similar ingredients and taste to a Big Mac. Hardee's made a similar product called the Boss Burger complete with Boss Sauce in the mid 1990s. On , Australia , had introduced Halal meat for their Big Macs and some non-Muslim customers were furious they were not told their hamburger meat was Halal . McDonald's Australia were reviewing if they were going to implement this nationwide. NUTRITIONAL VALUES In the United States, the Big Mac has 540 Calorie s (2,340 kJ), 47 grams of carbohydrates and 25 grams of protein. In Australia, however, the burger is smaller with 480 calories (2,010 kJ), 36.2 grams carbohydrate, but similar amounts of protein with 25.3 grams, McDondalds.com while the Mexican burger tops out the scales at 600 calories and 33 grams of fat. MCDONALDLAND CHARACTER See Also: Big Mac (McDonald's character) In addition to the McDonald's signature hamburger, Big Mac was the name of a character in McDonaldland , the fictional world created as an advertising campaign for McDonald's. Big Mac was similar to Mayor McCheese , except he was the Chief Of Police , wearing a constable uniform and sporting a large Big Mac for a head. BIG MAC MUSEUM A combination McDonald's restaurant/Big Mac Museum is scheduled to open in North Huntingdon Township, Pennsylvania , in August 2007, to commemorate the 40th anniversary of the invention of Big Mac. Pittsburghlive.com On August 23, 2007, Jim "MJ" Delligatti, 89, opened the doors to the McDonald's Big Mac Museum Restaurant in North Huntingdon, Pa., at 9061 Route 30, where the world's largest Big Mac statue (14 feet high by 12 feet wide) statue stands. Today, it is sold in over 100 countries, with more than 550 million Big Mac sandwiches sold yearly in America , while Japan sells 150 million per year. 80 percent of McDonald's 13,700 U.S. restaurants are independently owned and operated by local franchisees.[http://sev.prnewswire.com/food-beverages/20070822/AQW00822082007-1.html PR News Wire, McDonald's(R) Celebrates 40 Years Serving] TWO ALL BEEF PATTIES, SPECIAL SAUCE, LETTUCE, CHEESE, PICKLES, ONIONS ON A SESAME SEED BUN "Two all beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun." is a Trademark ed slogan first used by McDonald's in 1975 . The saying has remained popular even though it is not in official use by McDonald's. Although shown here properly punctuated, it was spoken rapidly in ads as a single word, and trademarked as such. The concept for the jingle was created by Charles Rosenberg, Creative Supervisor of the Dan Nichols team at Needham, Harper and Steers, Chicago. Originally, the ingredients appeared as a one-word heading for a McDonald's ad developed for college newspapers. The words were then set to music created by Mark Vieha, who performed the original jingle. Charlie's advertising concept was to purposely turn the ingredients into a tongue twister. The jingle first appeared in a TV commercial titled "In a Word" developed by Dan and the advertising agency team. The first run of commercials ran only a year and a half, going off the air in 1976, but its popularity remained beyond its TV life. Many franchisees in the United States ran promotions during the original campaign that awarded a free burger to customers who could recite the slogan within a specified time (usually two or three seconds). One example of its success, was that the McDonald's operators in New York City actually ran out of Big Mac buns. Some Australian McDonald's emulated this promotion in the mid-1980s, and some Brazilian McDonald's in the mid-1990s, in the Portuguese version. Roy Bergold, National Advertising Manager at McDonald's, has a big hand in championing the original campaign and helping to bring it back. In 2003, McDonald's revived the phrase. In an English-language ad from McDonald's international " I'm Lovin' It " campaign, a Rapper rapidly spouts off the trademark in the background music. Also in 2003, American Greetings and Carlton Cards released a Christmas ornament of a Big Mac, on which the slogan was both printed and played aloud by pulling on a string. In the 2004 documentary '' Super Size Me '', several women were interviewed. None of them could correctly recite the Pledge Of Allegiance , but could accurately recite the slogan, to their embarrassment. In the '' Simpsons '' episode Rosebud , Homer Simpson fantasizes about the phrase. SEE ALSO REFERENCES EXTERNAL LINKS
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