Urban Adult Contemporary Article Index for
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Information About

Urban Adult Contemporary





SUMMARY

The format usually would play R&B hits ten years old or more. Classic soul music also have a great impact in this format. Disc Jockeys use a more relaxed sound than their younger counterparts. News and current events have a major impact on the older audience. Around the evening Urban AC stations play smooth Jazz and slow jams. Many of the Urban AC radio stations implement slogans such as "Today's R&B and Classic Soul" and "(City/Region)'s R&B Leader." Some popular nicknames for Urban AC stations include "Magic" (borrowed from Soft AC) and "Kiss."

Gospel Music also have a great impact in the format. Some 18-to-34-year-olds would listen to gospel music with their older counterparts usually not heard on most Urban Contemporary stations. In the past Urban stations (like WBLS and WRKS in New York , WUSL in Philadelphia ) played gospel music early on Sunday mornings.

WBLS-FM in New York which is the flagship station of the Urban Contemporary format is one of the first stations to introduce the Urban AC format in 1994. WRKS-FM (also in New York ) introduced the first 24-hour classic soul radio station in the country. Urban AC stations usually target the 25-54 age group. The format can also be described as Adult Contemporary .


HOT URBAN AC

Hot Urban AC stations play current R&B without any form of Rap music which resembles an Adult Top 40 station. Many stations around the country are adapting this format due to the fact that it attracts a mainstream adult audience as well as younger audiences. Hot Urban AC stations also play a great deal of dance music.


URBAN OLDIES

Urban Oldies refers to R&B music dating back to the 1950's through the early 1970's. Radio Stations playing this type of music mainly attracts Caucasian listeners because R&B traces its roots back to Rock And Roll . One of the first stations to play this type of music were WRKS-FM (98.7 Kiss FM) and WTJM-FM . In December of 1994 Emmis Broadcasting transformed Kiss FM as the first station to play classic soul music on a regular basis. The format was an instant hit with black and white listeners around the Greater New York area, reaching to number two on the Arbitron ratings.


SEE ALSO


For the sake of accuracy, Rock & Roll stems from Rhythm & Blues a.k.a R&B.


LIST OF URBAN AC STATIONS




INTERNATIONAL RADIO STATION USING THIS FORMAT


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