| Television Commercial Donut |
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Traditionally, high-quality commercial television advertising has been very expensive and time consuming to produce. As a result many smaller advertisers have chosen to take advantage of the "free" or low-cost production offered by many Cable Television stations in exchange for purchasing airtime. Because most of these stations do intend to make a profit from the actual production, despite its low cost, it is not in their interests to go to the extra expense of producing custom 3D artwork and animations for these commercials. As a result many "local" commercials do not look very appealing compared to the national chains. Television commercial donuts allow for inexpensive customization by local cable/television stations by providing the custom artwork in an editable form. |
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