Information AboutSmiley Face |
| CATEGORIES ABOUT SMILEY | |
| 1970s fads | |
| internet culture | |
| symbols | |
| acid house | |
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A smiley is a sketchy representation of a smiling Face , most often coloured Yellow . (On the Internet , "smiley" often means '' Emoticon ''.) The opposite of a smiley is a frowny. INVENTION AND REPRESENTATION An early known instance of using two points and a semicircle to represent a smiling (and frowning) face is in a Newspaper Advertisement in the '' New York Herald Tribune '', March 10 , 1953 , on page 20, columns 4–6. Promoting the Film '' Lili '', starring Leslie Caron , the ad read as follows: : Today :You'll laugh ☺ :You'll cry ☹ :You'll love ♥ The film opened nationwide, so the ad may have run in many newspapers. American Dialect Society Mailing List, subject Smiley (March 1953), 13 October 2001 The smiley face, a yellow button with a smile and two dots representing eyes, was invented by ) David Stern of David Stern Inc., a Seattle -based advertising agency also claims to have invented the smiley. Stern reportedly developed his version in 1967 as part of an ad campaign for Washington Mutual, but says he did not think to trademark it.Hunt, Judi. ( November 15 , 1988 ). ''Seattle Post-Intelligencer''. Article entitled "Ad Man Sad-Faced Over Misuse of Symbol".
The graphic was popularized in the early 1970s by a pair of brothers, Murray and Bernard Spain, who seized upon it in a campaign to sell novelty items. The two produced buttons as well as coffee mugs, T-shirts , Bumper Sticker s and many other items emblazoned with the symbol and the phrase "Have a happy day" (devised by Murray). By 1972 there were an estimated 50 million smiley face buttons throughout the U.S., at which point the fad began to subside. The smiley was one of the main icons adopted by the Acid House Dance Music culture that emerged in the late 1980s. Especially in the UK, the logo was especially associated in the dance culture underground with the drug Ecstasy . There have been variations such as reversing the mouth shape to get a sad face. The symbol has been satirized with a smile and three dots (a mutant), and has been reborn as the image of the Microsoft Bob software and Asda & Wal-Mart 's "Rolling Back Prices" campaign. The smiley has become a staple of on the IBM PC and successor compatible machines, though modern fonts for Graphical User Interface s often don't include those characters. Keeptalking, a product of Unet2 Corporation, was one of the first companies to implement a text->graphic smiley system into their chat software, years before it became popular. While their system still runs today it never caught on or become popular despite it being one of the original places to see smileys. In modern days, the smiley is often the symbol of humor. In May 2002 , Luke Helder , a midwestern pipe-bomber, tried to replicate a smiley face in his pattern of Pipe Bomb s. His first 16 bombs formed circles, the first in Nebraska and the second on the border between Illinois and Iowa . Those bombs completed the eyes. Two other bombs in Texas and Colorado were apparently the beginnings of the smile. However, he was captured before he completed it. Mother Nature herself gets in on the smiley act with a certain species of Hawaiian spider, ''Theridion grallator'', aka the Happyface Spider, which in certain mutations displays an uncanny smiley-face pattern on its yellow body. The smallest incarnation of the smiley was created by Paul Rothemund of the California Institute of Technology. He used strands of DNA in a method he calls DNA origami to construct a complex two-dimentional nanostructure in the shape of a smiley face. SMILEYS IN POPULAR ENTERTAINMENT uses a smiley to reflect the status of the current game.]] )]]
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