is the company founded by .
Christie Hefner , the daughter of Hugh Hefner, has been the Chairman and Chief Executive Officer for Playboy Enterprises since 1981.
Playboy Enterprises, Inc. occupies the 15th and 16th floors of
680 N. Lake Shore Drive (formerly 666 N. Lake Shore Drive) in
Chicago 's
Streeterville neighborhood.
Playboy also ran forty
Playboy Club properties from 1960 to 1986.
The company is connected with the
Playboy Foundation , a corporate giving organization that provides grants to non-profit groups involved in fighting
Censorship and researching
Human Sexuality . Hugh Hefner who started Playboy, continues to run and operate Playboy. However, his daughter has considerable run of the operation as well.