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This article is about the concept of no frills. For other uses see No-frills (disambiguation) No-frills or '''no frills''' is the term used to describe any service or product for which the non-essential features (or frills) have been removed. An example is free drinks on Airline journeys. Common products and services for which no-frills brands exist include Airlines , Supermarkets , Holiday s and Automobile s. They operate on the principle that if you take away the frills, you get lower prices. NO-FRILLS SUPERMARKETS No-frills supermarkets are recognisable by their store design and business model.
Examples of no-frills supermarkets are:
NO FRILLS AIRLINES No-frills airlines are airlines that offers low fares but eliminate all unnecessary services. See Low-cost Carrier for further details. NO-FRILLS HOLIDAY No-frills holidays (vacations in American English ) are holidays which, like no-frills airlines, do not include unnecessary services such as:
Such holidays usually have a simple fare scheme, in which fares typically increase during peak seasons, and also as more people sign up for the holiday. This rewards early reservations, and is known as " Yield Management ". Examples of no-frills holiday companies are:
NO-FRILLS AUTOMOBILES In the United States, a no-frills automobile model typically has a minimum of convenience equipment, a less powerful engine and spartan trim. Frequently, these models represent the lowest-priced version of a larger selection of more lavishly equipped and trimmed models of that same car. Often, the less-expensive models are sold with a Manual Transmission and have a shorter options list. One of the more famous no-frills cars was the Studebaker Scotsman , which was on sale from 1957 to 1958 . These cars came with a low-grade cloth-trimmed front seat and contained only a driver's side sunvisor, no door armrests and painted trim (in lieu of chrome trim); even routine convenience items, such as a Cigarette Lighter and Dome Light were deleted. Buyers were allowed to buy only a low-cost Heater and a few other trim and convenience items from a short options list; a Radio was not offered as an option on this model (unlike Studebaker's more expensive models). Other examples of American no-frills cars include the Chevrolet Biscayne , Ford Custom 500 , and Plymouth Fury I . During the gasoline crisis of the 1970s, many American automakers began offering no-frills models on their compact lines of cars (such as the Ford Pinto MPG , and Plymouth Duster "Feather Duster" ). As before, these models usually had spartan trim (vinyl seats with rubber floor covering); fewer convenience items than the more expensive models (i.e. no cigarette lighter); lighter-weight components (such as Aluminum on various engine, body and suspension components); and a manual transmission. Most no-frills cars are sold to fleet buyers (such as taxi companies or police departments), although anyone can buy one if price, fuel economy, and basic low-cost transportation are the primary objectives. The concept of a no-frills car in the European market has only just been beginning with the Dacia Logan and the Volkswagen Fox . OTHER NO-FRILLS COMPANIES Other examples of no-frills companies include cinemas (easyCinema), bus companies (easyBus, Megabus ), food ranges ( Tesco Value, Wal-mart / Asda SmartPrice), mobile phone companies (easyMobile, Telmore) and hotels (easyHotel, Hotel Formule 1 , Holiday Inn ). |
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