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:''Hype redirects here. For the popular urban music video director, see Hype Williams ''. A hyperbole, largely synonymous with '''exaggeration''' and '''overconsulting''', is a Figure Of Speech in which statements are exaggerated or extravagant. It may be used due to strong feelings or is used to create a strong impression and is not meant to be taken literally. It gives greater Emphasis . It is often used in Poetry and is a Literary Device .
The Antonym to hyperbole is Understatement . In Show Business , hyperbole (known as ''hype'' or ''media hype'') is the practice of spending money on Public Relations in an attempt to bolster public interest in (for example) a movie, television show, or performing artist. Often the entertainment value of the thing being hyped is exaggerated. A common mis-pronunciation is ("HY-per-bowl"). This was seen in action in the song " These Words " by Natasha Bedingfield The correct pronunciation is phonetically said as ("hy-PER-buh-lee"). The modern slang term ''hype'', in its usage as meaning extravagant publicity, is probably derived from the word Hyperbole One effect is that hyperbole becomes habitual until the word's force is weakened by overuse and the word gets to literally mean what it has been used as. EXAMPLES
Some modern English examples are:-
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