may refer to:
- Customs (tax) , a tariff on imported or exported goods
- Custom (law) or ''customary law'': Laws and regulations established by common practice.
- Norm (sociology) , a rule that is socially enforced
- Convention (norm) , a set of agreed, stipulated or generally accepted rules, norms, standards or criteria, often taking the form of a custom
- Customization , anything made or modified to personal taste.
- Custom (guitar) , a model of guitar made by Fender
- Custom (musician) , stage name for New York based musician Duane Lavold
- Patronage , as in ''I'll take my custom (i.e. "business") elsewhere!''
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