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One of the most famous anecdotes is of the chemist Friedrich Kekulé discovering the structure of the Benzene Ring while relaxing and gazing into his fireplace. Creative solutions are often quite tentative at first; they need to be encouraged, evaluated and tested. Whether they will be depends much on the ambient Environment the problem solver is operating in. Established, large, rule-bound organizations do not favor innovation, in fact, may punish it. Creativity is more likely to thrive in smaller, Startup s that encourage innovation. Edward De Bono has in a number of written works explored creative thinking, advancing a theory he calls Lateral Thinking . Genrich Altshuller et al. believed that creative solutions may be examined by Scientific Method s. After over 200,000 patents analysed, he developed a Theory of Inventive Problem Solving (TIPS, more commonly known as TRIZ ). Besides a strong ''Laws of Technical Systems Evolution'' he has developed an ''Algorithm of Inventive Problem Solving'', which had become a practical outcome of the theory. The algorithm (known as ARIZ ) is a set of steps for problem solving. The ARIZ text includes multiple rules, notes and examples, it is supported by information funds -- Table of contradictions and inventive principles; Set of Standard solutions; Effects (physics, chemistry, geometry, etc.) databases. Special operators help to overcome psychological inertia on the way to solution. SEE ALSO FURTHER READING
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