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Apple Interactive Television Box




The Apple Interactive Television Box was a Set-top Box developed by Apple Computer in partnership with British Telecom . Prototypes of the unit were tested in parts of the United States and Europe in 1995 , but the product was canceled shortly thereafter, before ever being mass produced or marketed.

Today, the unit is a favorite among Apple collectors, and is occasionally offered for sale second-hand. Since the unit apparently requires a connection to a proprietary data service in order to function, the units existing today do not boot.


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Since the box was never marketed, no official technical specifications were ever publicly released by Apple. The following describes a typical unit:


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