Information About

Wisn-tv




  Station Logo
  Station Slogan '''Leading the Way with Important Local Coverage''' (news),<br>'''One of America's Leading ABC Stations''' (general)
  Station Branding ''WISN 12'', ''12 News''
  Analog 12 ( VHF )
  Digital 34 ( UHF )
  Affiliations ABC ( 1954 - 1961 Rejoined in 1977 )
  Founded 1954 as WTVW
  Location Milwaukee
  Callsign Meaning The '''WIS'''consin '''N'''ews (Former Milwaukee Hearst newspaper that merged with ''The Milwaukee Sentinel'')
  Owner Hearst-Argyle
  Former Affiliations DuMont , 1954 - 1955 ,<br> CBS , 1961 - 1977


WISN-TV, '''''"WISN 12"''''' is a Television station located in Milwaukee , Wisconsin . Its signal covers most of southeastern Wisconsin, including Racine , Kenosha , Sheboygan and Waukesha . WISN is an affiliate of the ABC television network. Its transmitter is located within Lincoln Park on Milwaukee 's north side, where WDJT (Channel 58) also transmits on a nearby tower. The station is owned by Hearst-Argyle Television.

Former sister radio stations WISN-AM (1130) and WQBW-FM (formerly WLTQ-FM, 97.3) are now owned by Clear Channel , and are unrelated to WISN in any way except for Channel 12 providing weather forecasts for Clear Channel's Milwaukee radio operations.


HISTORY

WISN first signed on the air on October 27 , 1954 with the call letters WTVW, which by 1955 it had changed to WISN, after being bought by the Hearst Corporation , who transferred the call letters from their Radio Station , WISN-AM. From the beginning, the station was an ABC affiliate. Until 1956 , it also carried programming from the now-defunct DuMont network.

Between April 2 , 1961 and March 27 , 1977 , WISN was a CBS affiliate, but eventually switched affiliations back to ABC , switching affiliations with WITI both times.

. This straighter logo continues to be used in WISN's newscasts, with the newer CGI -created 'slanted 12' logo in the infobox used for all other purposes.]]


PROGRAMMING

Today WISN 12 clears all of the ABC schedule, though ABC Kids E&I programming airs late Saturday and early Sunday morning because of their morning news programming on both days; the non-educational '' Kim Possible '' and '' Power Rangers SPD '' actually air overnight on early Monday morning.

The station airs the highest-rated programs in Syndication , with '' Live With Regis And Kelly '' after '' Good Morning America '', '' Starting Over '' before the ABC Soap Opera lineup, and '' Dr. Phil '' and '' Oprah '' paired up in mid-afternoons together. '' Entertainment Tonight '' airs before Primetime , and '' Access Hollywood '' airs after the 10pm newscast.

WISN also makes the claim based on A.C. Nielsen research that it is among the top-rated ABC affiliates in the nation, which is based on market size and household ratings percentages.


NEWS

The station also has a strong commitment to local news, and has found momentum after a month-long tribute to former main anchor Jerry Taff's retirement in May 2005 , hiring popular local anchors and reporters released from other stations, a stronger ABC schedule, and a period of change at rival WTMJ due to weaker NBC ratings and newsroom changes.

WISN has added more newscasts to their schedule over the last two years, and is unusual in programming hour-long newscasts Saturday at 6pm, and Sunday at 10pm. The station also begins all their morning newscasts at 5am, seven days a week, a point made in all of their promotions for what is called ''12 News This Morning''. Because of all these reasons, the station is #1 for all news slots except for 10pm, where WTMJ continues to lead.


Newscasts

Weekdays



EXTERNAL LINKS