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List Of Generic And Genericized Trademarks
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The following list comprises those marks which were ''originally'' created and used as trademarks, but which have subsequently become entirely synonymous with the common name of the relevant product or service. Marks which appear in this list have become so Generic that their former status as Proprietary trademarks is often unknown to the general public. Such marks may therefore be considered "fully generic", whereas genericized marks which are at risk of becoming generic are listed in the next section.

If any of the original registrations for the trademarks appearing in this list remain in force, it is unlikely that the registered owners would be able to successfully enforce their exclusive rights against third parties.



TERMS WHICH ARE NOT GENERICIZED TRADEMARKS

Some common names for products or services are popularly believed to be genericized trademarks, however this in not the case as the names were never originally created or used as trademarks. Some examples are listed below.


In some case companies have managed to register common names as trade marks, however this typically results in the eventual cancellation or surrender of the registration concerned. This has occurred in the United States in relation to Rooibos {Link without Title} .


LIST OF GENERICIZED TRADEMARKS


Cite references by quoting mainline publications using the trademark generically


The following list comprises those marks which were originally created and used as trademarks, and which may continue in use and be actively enforced by their trademark owners, but which are also generally acknowledged as being genericized trademarks. However, until such time as a specific mark is legally deemed abandoned, it is assumed that all entries in this list are proprietary marks, and the use of capital letters and either the ™ or ® mark may be required.

Although a mark appearing in this list may tend to become fully generic due to increasing generic usage, there is no broad Consensus on this status, which tends to indicate that the mark has not yet become fully generic. Whether a mark appears in this list is therefore a subjective assessment, as some will deem various marks to be generic, while others will disagree. Regional variations will also play a role. However, all marks in the list are used generically to some extent.


Formerly common, but disused



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  • Underoos - brand of themed underwear for children



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