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Information About

Telecom New Zealand




  Company Logo
  Company Type Public
  Company Slogan Keep in touch
  Foundation 1987
  Location Auckland, New Zealand
  Key People Theresa Gattung , CEO<br />Roderick Deane, Chairman
  Num Employees 14,000+
  Products Telecom
  Homepage telecomconz
  Industry Telecommunications


Telecom New Zealand is a Wellington -based Telephone Company formed at the Privatisation of the New Zealand Post Office in 1990 and is also New Zealand's second largest Mobile operator. Telecom is the largest company by value on the New Zealand Exchange (NZX) and movements in its share price have a great influence on the index of movements in the top 50 companies.

Telecom was formed in 1987 from a division of the New Zealand Post Office and Privatised in 1990. The selling price is still considered by many to be extremely low, given that Telecom had a Monopoly of all phone lines in New Zealand at the time. Others consider that the capital requirements to modernise the network were better provided by private enterprise than the government.


HISTORY


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TELECOM MOBILE

Telecom Mobile is New Zealand 's second-largest Mobile Operator , with about 49.5% market-share, behind Vodafone . Telecom operates AMPS , Digital D-AMPS / TDMA and CDMA , including EV-DO mobile phone systems in New Zealand. AMPS and D-AMPS service is sold under the 025 brand and CDMA services are sold under the 027 brand. Telecom is set to turn off the 025 network in 2007 . Most of its customers have migrated to the 027 network. The 027 CDMA EV-DO network is marketed as T3G, a 2 MB third-generation mobile system.


Customer numbers and market share

The following shows customer numbers and market share information for Telecom Mobile, including both 025 and 027 customers. Since Vodafone New Zealand took over BellSouth in the late 1990s Telecom's market share has dropped every year.

In 2005 Telecom launched New Zealand's first 3G network, using the brand name T3G. Being first into the 3G market, along with aggressive marketing and a $10-a-month text message package, has allowed Telecom to claw back some market share from Vodafone. In November 2005 Telecom reported 72,000 new mobile phone customers, compared to 27,000 for Vodafone.

Recent information shows Telecom to have 1.6 million customers, against Vodafone's 1.9 million.


CRITICISM

Telecom has been criticised for using its status as a government-protected monopoly to charge high prices whilst providing poor service, as an example ; on XTRA Jetstream it can cost over to download 100GB of data in a month, plus monthly access fees (at residential rates, business is more expensive). While there are competitors in the cellular and toll-call markets, it has proved difficult for other companies to establish residential services due to Telecom’s control of local loop services. Telecom has also leveraged its control of residential services to establish the country’s largest ISP , Xtra .

Competitors allege that Telecom engages in unfair practices to prevent competition from arising, and resells broadband capacity to Xtra at lower prices than to other ISP s.

In July .


Telecom’s response

In an article published on 25 October 2005 , Telecom claimed that the reason for poor broadband uptake in New Zealand was because of free local calling. Telecom stated “customers have the option of moving to faster broadband services, but free local calling creates a disincentive by allowing them to use dial-up for as long they want.”
However, internet experts disagreed and even the secretary of the OECD took a shot at Telecom.


Late 2005 , early 2006

More Recently , Telecom has been the subject of criticism in an episode of '' Campbell Live '', during which Teresa Gattung was grilled by the Show’s Host , and an episode of the New Zealand edition of '' Sunday ''. Critical articles have been published by various magazines and newspapers—among the most noticeable of these was published by the '' National Business Review '', in which it was stated that “Far from being ‘Xtraordinary’, as its multimillion dollar advertising would have you believe, Telecom is strangling the nation’s advancement.” {Link without Title} The New Zealand Government has been investigating whether it may need force Telecom to unbundle the network, in doing so allowing other companies access, allowing almost instant improvement of broadband service for consumers.


EFFECTS OF MONOPOLY

The New Zealand Treasury has estimated the economic loss from Telecom's monopoly to be in the region of – million a year. Another study commissioned in 1998 by rival company Clear (now TelstraClear ) estimated that the loss was million a year.


EXTERNAL LINKS