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The ''San Francisco Bay Guardian'' (also known as the ''SF Bay Guardian'', ''Bay Guardian'', the ''Guardian'', and ''SFBG'') is a free, alternative Newspaper published weekly in San Francisco , California . The paper is owned by mostly by its publisher, Bruce B. Brugmann . Its circulation is about 150,000. {Link without Title} . The ''Bay Guardian'', launched in 1966, is known for its reforms to make government more transparent and accountable. The ''Bay Guardian'' is one of several progressive, alternative newspapers in the greater San Francisco Bay Area , the others being the '' SF Weekly '', (its major competitor), '' East Bay Express ,'' San Francisco Bay View , North Bay Progressive , and Berkeley Daily Planet . Best of the Bay The ''Guardian'' publishes an annual "Best of The Bay" issue that lists the best restaurants, business, and activities in the Bay Area, based on a readers' poll and staff recommendations. Published annually since 1974, the ''Gurdian'' claims that its "Best Of" issue was the first annual guide of it's kind and was copied by other publications. Anti-unionism in employment Ironically in light of its progressive values, the ''Guardian'' put down an attempt by its employees to unionize in the 1970s In 1975, ''Guardian'' staffers, with the aid of Newspaper Guild Local 52 and International Typographical Union Local 21, signed union cards to seek higher wages and benefits. The paper had previously won a legal settlement and moved to a new building. Nevertheless, Publisher Bruce Brugmann claimed there weren't enough funds to increase pay or benefits. The day after Thanksgiving, he fired five senior staffers who had helped organize the union effort. Newspaper staffers voted to join the Newspaper Guild and, on June 15, 1976, they called a Strike to force Brugmann to offer a labor contract. Brugmann retained a few management staff and hired Scab replacements. In August, Cesar Chavez offered to mediate the strike, but Brugmann refused. Finally, in 1977, another election was called, but this time votes by replacement workers carried the day and the new staff voted not to join a union. The ''Guardian'' is known for fighting for the underdog, but its reputation is belied by its employment practices. Decades later, it has managed to survive as a "freebie" by expanding its classified section and hiring mostly part-time workers {Link without Title} . Dispute with New Times The New Times , a publisher of numerous alternative weeklies nationwide, including the '' SF Weekly '' and the '' East Bay Express ,'' has been in a heated war of words for the past few years with the ''Guardian''. The ''Guardian'' has published many articles accusing New Times of unfair competition; the ''SF Weekly'' has published articles and satirical ads ridiculing some of the ''Guardian's'' obsession with public power and its approach to the news. The ''Guardian'' sued New Times in 2005 alleging unfair pricing in local advertising. EXTERNAL LINKS
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