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Sony BMG Music Entertainment is the result of a 50/50 Joint Venture between Sony Music Entertainment (part of Sony ) and BMG Entertainment (part of Bertelsmann ) completed on August 5 , 2004 . It is one of the Big Four music companies, and includes ownership and distribution of Recording Labels such as Arista Records , Columbia Records , Epic Records , J Records , RCA Victor , RCA Records , Sonic Wave America and others.

Financial analysts covering the merger anticipated that up to 2000 jobs could be cut as a result, saving Sony BMG approximately $ 350 million annually.

The company's Chief Executive Officer (CEO) is Rolf Schmidt-Holz , who succeeded Andy Lack on February 10, 2006. In the first half of 2005 , the company's share of new releases in the United States (US) declined from 33% to 26% according to Nielsen SoundScan . This, and Lack's negotiation of what some called an "ill-conceived" deal with Bruce Springsteen led to Bertelsmann informing Sony that it would not renew Lack's contract. Lack now holds the position of Chairman of the Board, the position formerly occupied by Schmidt-Holz.


CONTROVERSY

  • In July 2005 , Sony BMG was fined 10 million dollars after the New York Attorney General 's office determined that they had been practicing Payola mostly in the form of direct payments to radio stations and bribes to Disc Jockey s to promote various artists including Franz Ferdinand , Audioslave and Celine Dion . Epic Records , one of their labels, was specifically cited for using fake contests in order to hide the fact that the gifts were going to disc jockeys rather than listeners .

  • In had to create a new category for the "Sony BMG root-kit fiasco." Peter Coffee , of EWeek Labs reported, "The Sony brand name was already in trouble—it lost 16 percent of its value between 2004 and 2005.... Now it has taken a body blow among tech-product opinion leaders. We've never done it before, and we hope we'll never have occasion to do it again but, for 2005, eWeek Labs awards a stupid tech trick grand prize to Sony." EWeek Vol. 22, No.50



FUTURE OF THE MERGER

On March 27, 2006, the '' New York Times '' reported that Bertlesmann was in talks with Sony to possibly alter the current venture. Two executives close to Sony BMG have said that Bertlesmann may offer Sony its half of the company in order to raise money by leveraging some of its media assets. Executives close to Sony BMG have stressed that any such agreement will likely take months to conclude. {Link without Title}


LIST OF SONY BMG LABELS




JAPAN


In Japan, Sony's and BMG's respective Japanese subsidiaries continue to operate independently of each other due to the strength and size of the former's Japanese recorded music business. {Link without Title}


REFERENCES