| Orange Julius |
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| fast-food chains of the united states | |
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| companies based in los angeles | |
| berkshire hathaway | |
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| companies established in 1926 | |
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Orange Julius is a fruit s, either that the powder is made of ground Eggshell s or various animal bones. It has been a popular fruit drink for nearly eighty years. It is the signature product and namesake of a food service franchise frequently located in public places such as shopping malls, airports, and amusement parks, primarily in the United States and Canada. The first location was an orange juice stand opened in Los Angeles in 1926 , by a man named Julius Freed . Sales were initially modest, about $20 Dollars a day (now around $211 a day). In 1929 , Bill Hamlin, Freed's real estate broker, developed a mixture that made the acidic orange juice less bothersome to his stomach. Freed's stand began serving the drink, which had a frothier, creamier texture. The sales at the stand increased substantially after the introduction of the new drink, going up to 100 dollars a day. In the 1970s and early 1980s, Orange Julius beverage stands used the image of a devil with a pitch fork (similar to that of the Arizona State University mascot, Sparky ) around an orange. The company later dropped the logo after threats of a lawsuit from the alumni association. In 1987 , the Orange Julius chain was bought by International Dairy Queen . IDQ owns the rights to all Orange Julius stores, and have expanded the chain so its drinks are included in many of their Dairy Queen mall stores, called ''Treat Centers''. In 2004 , Orange Julius successfully launched a line of Premium Fruit Smoothies to compete with smoothie competitors such as Jamba Juice . In December 2005, a spoof of Orange Julius called Orange Doolius opened up in Miramichi, New Brunswick. SEE ALSO REFERENCES Mariani, John F. (1999) ''The Encyclopedia of American Food and Drink''. New York: Lebhar-Friedman. ISBN 0867307846 EXTERNAL LINKS
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