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Ferrero
 

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Ferrero Spa




Ferrero SpA is an Italian manufacturer of Chocolate and other confectionery products, founded by Confectioner Pietro Ferrero in 1946 and based in Alba . The company has now more than 16,000 employees and is still owned by the Ferrero family.


HISTORY

In 1946 Pietro Ferrero invented a cream of Hazelnut s and Cocoa , meant to be spread on bread, and called it ''Pasta Gianduja''. The product had a great success and therefore Ferrero created the new company to produce and market it.

A similar product, sold under the name Nutella since 1964 , became popular around the world, along with many other products, including the chocolates Ferrero Rocher , Pocket Coffee , Mon Chéri , Giotto , and the Tic Tac breath mints. Ferrero also produce the ''Kinder'' product series, including Kinder Surprise , Fiesta Ferrero , Kinder Chocolate bars, Kinder Happy Hippo , Kinder Maxi and Kinder Bueno .


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