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Creative Assembly (officially '''''The Creative Assembly Ltd''''') is a '') and some Sports Games developed for distribution under EA 's '' EA Sports '' label between 1993 and 2000 . On March 9 , 2005 Creative Assembly was acquired by SEGA . Like many other British companies that appeared in the early 90's , Sussex based ''The Creative Assembly'' originally dealt with DOS ports of Amiga and ZX Spectrum games such as Geoff Crammond 's '' Stunt Car Racer '' or the popular '' Shadow Of The Beast '' by Psygnosis , and the popular '' FIFA International Soccer '' by EA Sports . Although based in the UK, Creative Assembly worked mostly with the Australia n EA studios, which reflected on the titles produced with the Burnaby -based company - the official title of the 1995 RWC and of the 1999 Cricket World Cup , two games licensed by the AFL (''AFL'98'' and ''AFL '99''), and a return to Rugby, with ''Rugby 2001'' (which carried the license of the 1999 RWC , but was delayed). Although already well known inside the sports gaming comunity, the major breakthrough into the mainstream was the first game in the ''Total War'' series - ''Shogun: Total War''. A mix between a turn based game similar to KOEI 's '' Nobunaga's Ambition '' and massive real time strategy, which could include thousands of units who were actually affected by weather and terrain conditions, the game set in Sengoku Period Japan was a critical success and achieved massive sales. One expansion (''Mongol Invasion'') and two sequels, ''Medieval: Total War'' and ''Rome: Total War'' followed, both with their own expansions. Given the potential of the ''Total War'' series and expertise with sports games, SEGA acquired them on March 9 2005 as a part of a company investment in Europe an software houses for a reported sum of around US $ 30M. EXTERNAL LINKS |
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